Team Lead, Membership & Rewards Support
Top Benefits
About the role
Lead the TEAM that makes every member interaction COUNT. The Opportunity You’re a natural people leader who thrives in a fast-paced contact centre environment. Coaching, mentoring, and rallying a team around delivering exceptional member experiences is where you shine. You take pride in driving process improvements, supporting technology adoption, and making sure your team has everything they need to succeed every day. If that sounds like you, we’ve got the perfect opportunity. A Place to Belong AMA is more than a workplace; it’s a family. Together, we help protect the things that matter most to our more than one-million members—everything from roadside safety to retail savings, food security to childhood well-being. And with operations that span automotive, registries, travel, insurance and more, the opportunities to grow with us are almost limitless! Building on a century of proud service in Alberta communities, we’re passionate about making a meaningful difference in the places where we live and work. And that all begins with our people. As part of the AMA team, you’ll enjoy: Competitive salary and flexible benefits Employer-paid retirement savings program Employee-exclusive discounts on travel, insurance, memberships, and more Free travel medical insurance for you and your immediate family Ongoing professional development Paid vacation and personal days, including a Volunteer Day and Me Day Flexible work models that make sense for your lifestyle Who You Are You are a frontline leader who genuinely cares about the people you support and the members you serve. You are an excellent communicator—approachable, collaborative, and adaptable. You build trust naturally. You are self-motivated with a strong ability to motivate others, facilitate teamwork, and optimize member satisfaction. You thrive in a contact centre environment and excel at managing competing priorities with calm and composure. You are passionate about continuous improvement and always looking for smarter, more efficient ways to work. You have strong coaching and mentoring instincts and take real pride in developing the people around you. You get that great work is fun work. You love to laugh and carry a heavy workload in stride. How You'll Make an Impact Report to the Manager, Membership Operations, and serve as the first point of escalation and daily leadership support for the Membership and Rewards Support team. Lead modernization, technology adaptation, and process improvement by identifying system opportunities, monitoring workflows, and flagging gaps or inefficiencies. Act as a resource for team members on system questions, policy inquiries, and escalated member interactions. Monitor service levels across phone, email, and webchat, maintaining scheduling and adherence to meet daily and monthly operational goals. Coach and provide real-time guidance to Membership and Rewards Support Representatives to maintain quality service standards. Support member retention and acquisition efforts by guiding team conversations that highlight the full value and benefits of AMA membership. Foster employee engagement—celebrate high performance, assist with onboarding new team members, and identify training gaps to build team capabilities. Provide direction and support in the execution of marketing campaigns, promotions, and community events. Support change management by communicating updates and helping the team navigate transitions effectively. Promote AMA membership, products, services, and community events to deepen member engagement and strengthen the AMA brand. What You Bring to the Table High school diploma or equivalent work experience. Previous experience in a customer service or contact centre environment. Previous experience in a leadership, coaching, or team lead capacity is an asset. Process improvement or Lean experience is an asset. A working knowledge of membership and rewards systems, with the ability to assist team members and answer day-to-day system inquiries. Familiarity with contact centre applications and Microsoft Office products. Excellent verbal and written communication skills. Strong coaching, mentoring, and interpersonal abilities with a proven ability to motivate and engage others. Organized with the ability to manage competing priorities in a fast-paced environment. Understanding of AMA’s value proposition and broad knowledge of AMA membership, products, services, and community events. Belonging Matters Here AMA is committed to providing an inclusive, respectful, and accessible environment. If you require an accommodation at any time during our recruitment process, please contact recruitment@ama.ab.ca. We’ll work with you to feel supported throughout your journey with us.
WORK MODEL: Hybrid
We thank all applicants for their interest; however, only those selected for an interview will be contacted.
About AMA - Alberta Motor Association
AMA is a multi-service organization representing 1 million Albertans. While most often known for our roadside assistance program, we also offer travel, registries and insurance services, Alberta’s largest driver education school, a member rewards program and member events in our communities. Part of the CAA and AAA family, we’re focused on our member’s needs and guided by their values to provide products, services and advocacy to help them live confidently.
Anyone here will tell you that we’re a different kind of employer, and it all comes down to how we treat our members - and each other. We've boiled it down to just two words: Practically Family. That’s not just a catchy phrase, we live it every day through simple gestures.
Practically Family is the web developer heading off shift who stops to help a team member carry items in the door, the insurance advisor who uses their break to pick up an extra coffee for a co-worker who’s having a bad day, or the registries agent who takes the time to help a member put their new licence plate on their vehicle. Not to mention all the birthday parties, free food days and wedding showers we throw for each other!
Taking care of one another, encouraging one another. It’s what family does, and what being Practically Family is all about. If you can picture yourself answering yes to the question, “Am I treating this member or colleague like a close family member or friend?” with every interaction, you’re our kind of people!
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Team Lead, Membership & Rewards Support
Top Benefits
About the role
Lead the TEAM that makes every member interaction COUNT. The Opportunity You’re a natural people leader who thrives in a fast-paced contact centre environment. Coaching, mentoring, and rallying a team around delivering exceptional member experiences is where you shine. You take pride in driving process improvements, supporting technology adoption, and making sure your team has everything they need to succeed every day. If that sounds like you, we’ve got the perfect opportunity. A Place to Belong AMA is more than a workplace; it’s a family. Together, we help protect the things that matter most to our more than one-million members—everything from roadside safety to retail savings, food security to childhood well-being. And with operations that span automotive, registries, travel, insurance and more, the opportunities to grow with us are almost limitless! Building on a century of proud service in Alberta communities, we’re passionate about making a meaningful difference in the places where we live and work. And that all begins with our people. As part of the AMA team, you’ll enjoy: Competitive salary and flexible benefits Employer-paid retirement savings program Employee-exclusive discounts on travel, insurance, memberships, and more Free travel medical insurance for you and your immediate family Ongoing professional development Paid vacation and personal days, including a Volunteer Day and Me Day Flexible work models that make sense for your lifestyle Who You Are You are a frontline leader who genuinely cares about the people you support and the members you serve. You are an excellent communicator—approachable, collaborative, and adaptable. You build trust naturally. You are self-motivated with a strong ability to motivate others, facilitate teamwork, and optimize member satisfaction. You thrive in a contact centre environment and excel at managing competing priorities with calm and composure. You are passionate about continuous improvement and always looking for smarter, more efficient ways to work. You have strong coaching and mentoring instincts and take real pride in developing the people around you. You get that great work is fun work. You love to laugh and carry a heavy workload in stride. How You'll Make an Impact Report to the Manager, Membership Operations, and serve as the first point of escalation and daily leadership support for the Membership and Rewards Support team. Lead modernization, technology adaptation, and process improvement by identifying system opportunities, monitoring workflows, and flagging gaps or inefficiencies. Act as a resource for team members on system questions, policy inquiries, and escalated member interactions. Monitor service levels across phone, email, and webchat, maintaining scheduling and adherence to meet daily and monthly operational goals. Coach and provide real-time guidance to Membership and Rewards Support Representatives to maintain quality service standards. Support member retention and acquisition efforts by guiding team conversations that highlight the full value and benefits of AMA membership. Foster employee engagement—celebrate high performance, assist with onboarding new team members, and identify training gaps to build team capabilities. Provide direction and support in the execution of marketing campaigns, promotions, and community events. Support change management by communicating updates and helping the team navigate transitions effectively. Promote AMA membership, products, services, and community events to deepen member engagement and strengthen the AMA brand. What You Bring to the Table High school diploma or equivalent work experience. Previous experience in a customer service or contact centre environment. Previous experience in a leadership, coaching, or team lead capacity is an asset. Process improvement or Lean experience is an asset. A working knowledge of membership and rewards systems, with the ability to assist team members and answer day-to-day system inquiries. Familiarity with contact centre applications and Microsoft Office products. Excellent verbal and written communication skills. Strong coaching, mentoring, and interpersonal abilities with a proven ability to motivate and engage others. Organized with the ability to manage competing priorities in a fast-paced environment. Understanding of AMA’s value proposition and broad knowledge of AMA membership, products, services, and community events. Belonging Matters Here AMA is committed to providing an inclusive, respectful, and accessible environment. If you require an accommodation at any time during our recruitment process, please contact recruitment@ama.ab.ca. We’ll work with you to feel supported throughout your journey with us.
WORK MODEL: Hybrid
We thank all applicants for their interest; however, only those selected for an interview will be contacted.
About AMA - Alberta Motor Association
AMA is a multi-service organization representing 1 million Albertans. While most often known for our roadside assistance program, we also offer travel, registries and insurance services, Alberta’s largest driver education school, a member rewards program and member events in our communities. Part of the CAA and AAA family, we’re focused on our member’s needs and guided by their values to provide products, services and advocacy to help them live confidently.
Anyone here will tell you that we’re a different kind of employer, and it all comes down to how we treat our members - and each other. We've boiled it down to just two words: Practically Family. That’s not just a catchy phrase, we live it every day through simple gestures.
Practically Family is the web developer heading off shift who stops to help a team member carry items in the door, the insurance advisor who uses their break to pick up an extra coffee for a co-worker who’s having a bad day, or the registries agent who takes the time to help a member put their new licence plate on their vehicle. Not to mention all the birthday parties, free food days and wedding showers we throw for each other!
Taking care of one another, encouraging one another. It’s what family does, and what being Practically Family is all about. If you can picture yourself answering yes to the question, “Am I treating this member or colleague like a close family member or friend?” with every interaction, you’re our kind of people!